H&M Hennes & Mauritz GBC AB

€30,000

Insufficient fulfilment of data subjects rights

Dato for beslutning

17. oktober 2023

Myndighed

Data Protection Authority of Sweden

SE

Sektor

Industry and Commerce

Land

SE

Lovgivning

GDPR

Status

FINAL

Beskrivelse

The Swedish DPA has imposed a fine of EUR 30,000 on H&M for sending out marketing messages, despite the fact that data subjects had exercised their right to objection. Six data subjects had filed a complaint against the controller with the DPA. The DPA found that the controller did not have sufficient systems and procedures in place to facilitate data subjects exercising their right to object to direct marketing.

Juridiske citater

Art. 12 (3)Art. 21 (3)

Problemer og overtrædelser

Insufficient fulfilment of data subjects rights

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